top of page


Barbara Greenberg, M.S.

Barbara Greenberg, M.S. is a certified Gallup Strengths Coach who has been coaching teens and adults for over 25 years. Before founding Launch, Barbara was an Outplacement Consultant for Right Management/Manpower Group, Director Training and Organization Development for MEDIQ/Prn and Management Consultant for MARS, Inc. In addition, Barbara founded Kids Who Care, Inc., a nonprofit specializing in Service-Learning and mentoring for children and teens. Barbara has always been active in the business and non-profit sector, with organizations like Swift Youth Foundation, CASA, Prevent Child Abuse Ohio, and the ASU Gammage Theater.


Clients appreciate Barbara’s strategic vision and down-to-earth, practical approach to managing all types of personal and organizational issues. Barbara is a dynamic instructor, facilitator and coach, skilled in creating unbiased, open, and inspiring learning environments. Barbara earned her B.A. in Psychology from Pennsylvania State University and M.S. in Group Process and Group Psychotherapy from Hahnemann University. Barbara  completed the Arizona Education Policy Fellowship Program at Arizona State University – a 10 month in-service leadership development program that emphasizes diversity and ethics.

2019-11-12 16.11.12.jpg
Final Logos Launch-06.png

kind words

Mike - Non-Profit Program Director

Barbara is knowledgeable, passionate, and easy to work with. She provides excellent coaching that is backed with a deep knowledge of how to help people reach their goals and succeed in what they want to do. She is a rockstar!!

College Student

Barbara helped me conceptualize my strengths and organize my strengths in a way so I can capitalize on them. I can thankful I am now able to describe my individual strengths with powerful words and have proof for why I am drawn to solve problems in various ways. Barbara is caring, patient, and knowledgeable in coaching and helped me really understand the StrengthsFinder test and use it to the best way possible.

Scott - Parent

Barbara has been helping our son to move forward with school and identifying a career. In addition, she has been wonderful in assisting him in identifying his strengths. She has been a great coach.

Kristi H - Sales Rep

"Barbara administered the Strengthsfinders assessment and then expertly deciphered the assessment to help me discover my strengths to change my branding and focus to utilize my strengths more effectively. She has incredible vision and the ability to help me create clarity in my daily processes. Thanks to Barbara, my 2019 will be tremendous!"

Janet Mcconnell - Personal Trainer

"Barbara is passionate about helping people discover their unique gifts and takes time to explain the details of each area. I came away from my coaching session with her understanding what the analysis meant and how I could appreciate and implement my own strengths when working with a team."

Craig A. - Vice President Sales

"Barbara takes the time to understand the unique experiences, history, and talents of her clients. She guides her clients with appropriate questions that help the client focus on what is important."

Brent Q. - Owner, Salon Four8Zero

"I can't say enough great things about Barbara and everything Launch has done for our business. In just a few sessions, our team building skills have improved as well as our profit margin. Launch uses several interesting tools and techniques to not only help your business itself, but also helps your employees set professional goals as well as personal goals - both show a huge reflection in an employee's day to day work life. I would recommend this style of coaching to any business that is serious about success. Thanks Barbara and everyone from Launch!"

Libby - Owner, Law offices of Libby Banks

Barbara exudes positive energy as she helps teams realign and gain focus on what is important to the team and motivating for the employees.  She assessed our team using Clifton Strengths and conducted individual and team meetings helping to articulate our core values.  We had an amazing team experience at our business retreat in Flagstaff.  There Barbara worked us through a values and mission workshop that fully expressed our underpinnings and guide us as we work every day on improvements.  Her insights and use of the Clifton Strengths was instrumental in making a new hire in 2019, who has turned out to be one of the key elements in our growth and success. Thank you, Barbara for your excellent coaching! 

bottom of page